By StrangeWork.com: I’ve been using my search engine optimization skills on a few different sites recently. The Democrats for Monmouth County website is my current challenge. One of the main challenges I faced was converting the old ugly links over to the new SEO friendly links without losing placement in the search results.
Link conversion example
Old URL:
http://mcds2007.com/Default.asp?P=393
New URL:
http://mcds2007.com/contact
To keep your existing search engine rank, use a Permanent 301 Redirect to force the spiders to the new link. Simply add the below code to the top of your ASP script:
Response.Status=”301 Moved Permanently”
Response.AddHeader “Location”, “/contact”
Easy as that! Google, Yahoo, and the rest of the search engines will update your site links in their index without penalizing the new link.
Related posts:
- How To: Update your Twitter status with ASP
- How To: Create Custom ASP URLs with Querystrings using ISAPI Rewrite
- How To: Create ASP and AJAX username availability check example
- How to: Update Pownce using ASP
- How to: Update FriendFeed using ASP
About Brad
Does this mean you will keep the old file on the server as well as the new file? Is there going to be a problem with duplicate content? Just wondering…
We are re-structuring our clients sites and was wondering which path to go. We were thinking of a ISAPI_Rewrite. Any experience with this?
It’s the same file, I’m actually just using ISAPI REWRITE to create the friendly URL. You can view my post about how to create ISAPI REWRITE friendly URLs here:
http://www.strangework.com/2007/08/09/custom-asp-urls-with-querystrings-using-isapi-rewrite/
Thanks for the info!